Home > Our Services > Demand Planning

Demand Planning

Demand planning is a key lever in your supply chain planning process, so having the systems, skills and procedures in place to generate a reliable, statistical forecast will help to drive supply chain and financial efficiencies.

About our service

Helping you to improve your demand planning processes

At Hatmill, our expert demand planning consultants will optimise your supply chain by improving forecast accuracy and inventory management. We’ll analyse market trends and your historical data to predict future demand, reducing stockouts and excess inventory. 

Our tailored strategies ensure your business meets customer needs efficiently and cost-effectively. We employ advanced analytics and industry best practices to refine your demand planning processes. Partner with us to achieve better alignment between supply and demand, enhance operational efficiency, and drive business growth.

Understanding demand drivers

We’ll work with you to review your historical data to identify trends and then work with stakeholders across your business to understand the factors driving past performance, i.e. new product launches, promotional campaigns or shortages in supply.

We can then work with you and your teams to:

  • Improve forecast accuracy and eliminating bias
  • Leverage your existing system parameters
  • Define KPIs for demand planning
  • Support in 3rd party system selection and implementation
  • Stratify inventory tailored to your business objectives
  • Implement an S&OP process
  • Scenario plan to assess the feasibility of future initiatives or investment
  • Create and deliver a statistical forecast

Process & considerations

The Hatmill approach to demand planning

Our expert consultants will work with you to understand your unique demand planning needs and provide recommendations based on your exact requirements. Here’s how we’ll do it:

Data collection

We’ll begin by gathering historical sales data, market trends, and relevant external data. This comprehensive data collection helps in creating a solid foundation for accurate demand forecasting.

Data analysis

We’ll analyse the collected data to identify patterns, seasonality, and trends and use statistical methods and demand planning software to process and interpret the data, uncovering insights that inform future demand predictions.

Forecasting

We’ll then develop demand forecasts based on the analysed data. We’ll utilise various forecasting models and techniques to predict future demand accurately. This step is crucial for aligning supply chain activities with market demands.

Collaboration

Different departments such as sales, marketing, finance, and operations will be engaged to ensure that the demand plan is comprehensive and aligned with your company’s overall strategy.

Planning & execution

We’ll create detailed demand plans that outline how to meet forecasted demand. This includes production schedules, inventory levels, and distribution plans.

Monitoring & adjustment

We’ll continuously monitor actual demand against forecasts and collect feedback and measure performance using KPIs. We’ll adjust the demand plan as necessary to respond to market changes and improve accuracy over time.

“Hatmill always took the time to engage with key stakeholders, understanding our business needs before designing their solutions. their ability to keep projects on track and the team focused enabled us to complete the project ahead of schedule.”

– Paul Roughley, Group Operations Director, CMS

Short-term demand planning

In the short term, a reliable demand plan should underpin your day-to-day activities, ensuring purchasing, resource allocation, and promotional activities are aligned to meet customer needs. Effective demand planning helps in avoiding stockouts and overstock situations, maintaining optimal inventory levels.

Long-term demand planning

Longer-term, your demand plan should offer insights into recruitment strategies, capital expenditures (CapEx), return on investment (ROI), and operational capacity constraints. These insights help anticipate future customer service capabilities and will ensure your business can scale effectively to meet growing demands.

Ideas & Insights

Related Insights

Our guides, ideas and views. Explore our insights to deliver tangible improvements to your supply chain and logistics operations.